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Recipe Repertoire

Global content series for HelloFresh

HelloFresh needed a sustainable production model to scale long-term series content on its YouTube channel. Monks provided a modular video framework that leveraged Ai technology with creative direction, script-writing, and strategic insights.  

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I helped transform recipes into scripts with the right tone of voice, made adaptations according to the shot list, wrote supers, and provided the correct metadata. Bon appétit!

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